Animism, an ancient belief in the vitality of all, finds its place in the very heart of contemporary design. Chairs that embody the stories of the trees they were carved from, or garments that carry the whispers of the winds that touched the fabric – in a world bustling with mass production, animism invites us to infuse intention into creation.

Modern society’s instinct to consume is making too many demands of the Earth’s finite resources. The fashion world has made it all too tempting to buy the new thing, but we need to change our habits and liberate ourselves from the endless cycle of consumption.

These designers show their smarts in terms of sustainability by making treasures from found objects and creativity, a reminder that beauty is everywhere to be seen and there are no rules.

We are extremely proud to announce the launch of a new platform and forum for inspiration, support, collaboration, and exchange to disrupt the existing patterns and to improve and inspire toward a sustainable and better future.

Three Swedish musicians Omar Rudberg, Jireel and Greekazo have already achieved success. Now, released from the constraints of the past year, they are rushing once more toward their futures