The Forumist

Magic World

Pejman Birounvand — Tue, 11 Aug 2026 13:38:12 +0000

Born and raised in the south of France and now based in Paris, contemporary artists and photographers Alexandre Henry and Joy Lavigne explore the space between reality and fiction through a collaborative practice spanning photography, installation, and scenography.

In Magic World, the familiar landscapes of southern France become sites of visual experimentation. Hand-built objects, sculptural structures, and fictional figures appear within existing environments, subtly disrupting their idealised image and shifting the familiar towards something more ambiguous and imagined.

At the centre of the series is the human body, treated as both a sculptural and narrative presence. Through staged, often theatrical compositions, bodies interact with constructed environments to form scenes suspended somewhere between the real and the surreal.

Rather than escaping reality, Magic World gently reshapes it. Drawing on ideas of territory, heritage, and collective memory, Henry and Lavigne reveal another side of landscapes so often defined by familiar imagery—transforming them into spaces where material, memory, and imagination coexist.

As Magic World invites us to look beyond the familiar and embrace the unexpected, we wish you a summer filled with magic, joy, and surprises.

Team Credits:

Photography by Alexandre Henry
DA & Set design: Alexandre Henry & Joy Lavigne
Styling by Orlane Melzat-Besset
Hair by Laetitia Salvi
Nails by Luna Catelet
Photo assistant: Ilkay Akyol
Set builders: Sebastien Boudillon & Lucile Tissandier
All fashion courtesy of HENRI
Models:
1) Danaé Pestel
2) Carlotta
4) Laura Moliner
5) Alexandra Preaux & Olivia Frere
7) France Bignon
8) Ella Palmir Benoit
11) Margaux Téchené
13) Agathe Vincent

Collective Memory

Pejman Birounvand — Fri, 31 Jul 2026 12:48:08 +0000

Identity is constantly evolving, shaped by history while responding to the present. Exploring Chinese culture today, this story draws from folklore, local legends, and traditional rituals to reveal how a new generation is redefining cultural identity through fashion and self-expression.

Team Credits:
Photography, styling & direction by Yao Yuan
Makeup by Li Wen Liang
Hair by Xia Wen
Model: CEEEE

Fashion Credits:
1) Complete look by EGONLAB.
2) Top by COS. Pants and hat stylist own.
3) Complete look by PRADA.
4) Complete look by DRIES VAN NOTEN. Shoes stylist own.
5&6) Complete look by SOSHIOTSUKI.
7) Complete look stylist own.
8) Complete look by MKDT Studio.
10) Complete look by MKDT Studio.

Summer Haze

Pejman Birounvand — Sun, 19 Jul 2026 08:24:20 +0000

Some summers are loud. Others unfold in whispers. Soft Focus drifts through flushed skin, sheer layers, and moments that feel half remembered, half imagined. Captured by the French team, the story slips between beauty and fashion, where precision meets playfulness in every frame. Easy, playful, and quietly rebellious, this story captures summer at its most effortless.

Team Credits:
Photography by Lucile Leber
Styling by La Piscine Presse
Hair & Make-up by Nomas
Model: Sydney Brennan

Fashion Credits:
1) Necklace Kamari and necklace Delphes by Élise Tsikis. Leggings Oxygène by La Grande Marianne.
2) Top, skirt, and kimono Angel Tears by House of Kaena, sunglasses Luz by Jimmy Fairly.
3) Dress Matriochka by La Grande Marianne, bracelet Strass Toi et Moi by Jeremiah Oudin.
4) Bra by Miu Miu, skirt Thalie by Diane Paris, necklace Ennato by Studio Ennato.
5) Top Liseron by Julie Ehme, earrings Cascade Dream by Cookie Shark.
6) Lip pencil and nail polish by Dior.
8) Kimono Angel Tears by House of Kaena.

Blurred Ritual

Pejman Birounvand — Fri, 10 Jul 2026 15:03:41 +0000

Identity is never fixed. It shifts with movement, light and perspective, revealing something new in every frame. Fashion becomes less about a single image and more about the moments in between, where presence, emotion and transformation come together. May it inspire the week ahead, filled with shimmering perspectives, unexpected encounters, and moments worth remembering.

Team Credits:
Photography by PHILLIP PAPAD
Styling by OLOF RUNMARKER @ SCHULTNECK
Hair by ISABELL LARSSON
Makeup by DENISE LOFSTRAND
Model: ELISIA @ MODELLINK
Retouch by EVELYN HOUF

Fashion Credits:
1) 1920s lace headcover.
2) Blazer and skirt by MOSCHINO. Knee-high leather boots by CAVALLO. Earrings stylist’s own.
3) Top by EDDY ANEMIAN X H&M 2014. MOMBASA 2003 Bag by SAINT LAURENT. Vintage ZARA Napolian jacket. Oversized GUCCI shades.
4 & 7) Bag by SAINT LAURENT Bucket Fringe. Fur by ROBERTO CAVALLI 90s. Stockings by WOLFORD. Belt by MOSCHINO. Strappy sandals by GUCCI.
5) Sunglasses by BOTTEGA VENETA. Bag by RUTH TARVYAAS. Dress stylist’s own.
6 & 8) Skirt and top by KRISTINE BOSTRÖM. Stockings by WOLFORD. 90s Mary Janes. Necklace stylist’s own.
9) Feather boa stylist’s own. Pleather gloves by DIOR.
10, 11 & 13) Top by KRISTINE BOSTRÖM. Y2K skirt. Boots by GIANNI BRAVO. Bag by PRADA.
12) Silk dress by SANDRO FERRONE. Vintage velvet cape 1960s. Heels by DOLCE AND GABBANA. Earrings stylist’s own.

Wabi-Sabi

Flavia Tudosoiu — Mon, 22 Jun 2026 15:00:21 +0000

As nature reveals its raw and transient beauty, Wabi-Sabi explores the quiet tension between softness and strength, stillness and movement. Sculptural forms emerge from untamed landscapes, embracing imperfection and finding elegance in the unexpected. A reflection on beauty as something fleeting, evolving, and never entirely complete.

Team Credits:

Photography by Teppei Oda
Styling by Kai Sophie
Hair by Saika
Makeup by Yuki
Model: Sono at Image Models Tokyo

Fashion Credits:

1 & 6) Velvet bralette by FETICO. Top and skirt by 333 Studio.
2 & 5) Dress by FETICO. Choker by Phenomena Collection.
3 & 8) Lace cape by KANAKO SAKAI. Skirt by OpéraSPORT. Lace-up pumps by FETICO. Ring by Phenomena Collection.
4) Dress by OpéraSPORT. Coat by KANAKO SAKAI. Ear cuffs by Phenomena Collection.
7) Lace camisole by KANAKO SAKAI. Skirt by Nyte. Ring by Phenomena Collection.

INCISO

Flavia Tudosoiu — Wed, 10 Jun 2026 05:32:47 +0000

As the season stretches into long days and fleeting nights, beauty becomes pure expression. Makeup moves beyond convention, using colour and form to reflect individuality, emotion, and mood. Vivid pigments and graphic details blur fantasy and reality, revealing the many sides we carry within. Each shade and mark becomes part of a personal story. In a season defined by freedom and possibility, beauty is most powerful when it is unapologetically seen.

Team Credits:

Photography by Sylvain La Rosa
Makeup by Antoine L’Hebrellec
Hair by Pauline Brunel
Models: Ema & Victoria at Karin Models, Celia at Metropolitan Models Group

Beauty Credits:

1, 2, 8 & 9) Eyes: 12 Flash Color Case by Make Up For Ever. Lips: Gloss Prisma glass by Armani Beauty.
3, 4, 7, 10 & 11) Foundation: Luminous Silk by Armani Beauty. Eyes: Artist Color Cream «Unlimited Ivy» by Make Up For Ever. Eyebrows: ArchiBrow Pencil «Blonde» by Anastasia Beverly Hills. Gloss: Liquid Lipstick Vinyl «Sea whisper» by BYREDO.
5 & 6) Lips: Gloss Prisma glass by Armani Beauty.
12 & 13) Blush: Make me Blush liquid «chili crush» + Make me Blush Powder «chili crush» by YSL.

Beyond the Frame

Flavia Tudosoiu — Thu, 28 May 2026 18:43:11 +0000

We inherit ways of seeing: what beauty looks like, how identity should move, where fashion belongs. But style becomes most powerful when it escapes recognition. Between structure and disruption, softness and control, familiar forms begin to shift into something else entirely. Not future. Not fantasy. Just possibilities we were never taught to notice.

Team Credits:

Photography and Creative Direction by Kie Murai
Styling by payback
Hair by Takako Koizumi
Makeup by Yurika Ebana
Movement Advisor: Yuri Uehara
Talents: Nene, Sara, Junsei, Kai at Bravo Models Tokyo

Fashion Credits:

1, 3, 4 & 12) Top by LOWO. Jacket and shoes: stylist’s own.
1, 2, 7 & 9) Jacket by CREARE. Pants: stylist’s own. Shoes by UNITED ARROWS. Belt by Prada.
2, 6 & 10) Jacket by Ablankpage. Pants by LAD MUSICIAN. Shoes: stylist’s own.
3, 5, 8 & 11) Jacket by LAEMUSE. One-piece by ATELIER SAB. Shirt by DNSR. Tie and shoes: stylist’s own.

Bloom Collision

Flavia Tudosoiu — Sun, 17 May 2026 16:37:38 +0000

As florals overtake the season and color returns in full intensity, Bloom Collision explores the meeting of saturated tones, sculptural silhouettes, and playful contrast. Pattern, texture, and exaggerated proportions come together in a visual dialogue shaped by abundance and spontaneity. A declaration of the season at its most expressive, where softness meets structure and every detail blooms with intention.

Team Credits:

Photography by Valerie Archeno
Styling by Charlotte Terrasse
Makeup & Hair by Mily Serebrenik
Models: Véronika at Titanium Management & Marina at IMG Models
Set design by Florence Maudech
Casting director: Olivier Duperrin
Special Thanks to Elizabeth de Roquefeuil

Fashion Credits:

1 & 5) Full look by Loro Piana.
2) Jacquard mesh set by Tangoli.
3) Sunglasses by Prada.
4) Dress by Carolina Herrera.
6) Necklace by Swarovski.
7) Top and shorts by Christopher Esber. Rings by Swarovski.
8) Dress by ByFANG.
9) Earrings by Antic Tonic. Shirt, jacket and trousers by Paul & Joe.
10) Shoes by Scholl.
11) Dress by Juana Martin.
12) Top and pants by RAMI AL ALI.
13) Bag by Pierre Frey. Pendant by Swarovski.
14) Right: Jacket, top, skirt and earrrings by Chanel.
Left: Top and midi skirt by Magda Butrym.

Fever Ray

Flavia Tudosoiu — Sat, 09 May 2026 20:01:21 +0000

As the season shifts into longer nights and luminous celebrations, beauty takes on a more tactile and expressive form. Mirror gloss lips, wet textures, and sun-touched skin meet sculptural silhouettes in motion, where chiffon drapes effortlessly against the body and sheer layers reveal just enough. A study in radiance, contrast, and sensuality, this story embraces spring’s invitation to transform, celebrate, and surrender to the spirit of the season.

Team Credits:

Photography by Chloé Romeyer
Styling by Elise Accart at 152 Artists Mngt
Makeup by Julia Barboni
Talent: Aquani Vega
Styling assistant: Charline Perez
Nails by Mina No Tsume
Location: Studio Labry

Fashion Credits:

1) Look by 1309 Studio. Earrings by Capobianco.
4) Look by Her Senses. Jewellery by Capobianco, Gitan & Justine Clenquet.
5) Blazer by Re-Pull. Jewellery by Florence Moorhead.
6) Look by Pierre Cardin. Shoes by Maison Margiela.
7 & 9) Look by Max Zara Sterck. Jewellery by Fata Fea. Shoes by Ganni.
8) Top by Re-Pull. Necklace by Gitan. Sunglasses by Bottega Veneta.
10) Blazer by Re-Pull. Body by Her senses. Jewellery by Florence Moorhead.
11) Jewellery by Capobianco & Gitan.
12) Earrings by Capobianco.
13) Jewellery by Capobianco.
14) Look by Jeanne Friot. Jewellery by Gitan.

Chromatic Shift

Pejman Birounvand — Fri, 24 Apr 2026 11:59:08 +0000

A study of the unexpected and the perfected, balanced in harmony to reflect the spirit of the season, where nature and life return in full vibrancy. Color re-enters our everyday, enriching each impression and moment with renewed depth.
Let’s embrace this energy and invite a sense of the unexpected into both mindset and expression, allowing it to shape this spring into something truly extraordinary.

Team Credits:

Photography and Art Direction by Katie Aird
Styling by Sonia Genders
Makeup and hair by Evie Rawnsley
Model: Halle Bagley at Boss Model Management
Editorial Assistant: Hayden Harrison

Fashion Credits:

1 & 5) Bra strap top by Jaded London. Flares by I Am Gia. Earrings by Areesha Ali. Gloves: stylist’s own.
2) Dress by Callie Therese. Shoes by Prada.
3 & 6) Top and tights by Rabanne. Jacket by I Am Gia. Earrings by Areesha Ali.
4 & 8) Top by Glenn Martens x H&M. Earrings by Areesha Ali.
7) Top and skirt by Vivienne Westwood by Iconic Archive. Shoes by Prada. Earrings by Areesha Ali.
9) Dress by Jaded London. Earrings and rings by Areesha Ali.
10) Dress by Callie Therese. Stockings: stylist’s own.