Collective Memory

Identity is constantly evolving, shaped by history while responding to the present. Exploring Chinese culture today, this story draws from folklore, local legends, and traditional rituals to reveal how a new generation is redefining cultural identity through fashion and self-expression.

Team Credits:
Photography, styling & direction by Yao Yuan
Makeup by Li Wen Liang
Hair by Xia Wen
Model: CEEEE

Fashion Credits:
1) Complete look by EGONLAB.
2) Top by COS. Pants and hat stylist own.
3) Complete look by PRADA.
4) Complete look by DRIES VAN NOTEN. Shoes stylist own.
5&6) Complete look by SOSHIOTSUKI.
7) Complete look stylist own.
8) Complete look by MKDT Studio.
10) Complete look by MKDT Studio.